Baiersbronn & Murgtal tourism offices

For Baiersbronn’s tourism office, which works closely with Murgtal’s tourism office, we are advising on press relations in France, Belgium, Luxembourg, and Southwestern Germany as well as organizing contests and providing guidance on media planning in these countries. Press relations also includes the organization of individual press trips and press events.

We particularly enjoy lengthier travel accounts, such as the one by Ursula Laurent that appeared in the L’Alsace daily newspaper and the one by Nicole Werkmeister of the Luxemburger Wort following their trips.

Goals:
Increase visibility and publicity as a travel destination in France, Belgium, and Luxembourg; raise profile in the broader region (Southwest Germany).

Services:

  • Guidance on overall communication and topic selection for francophone audiences
  • Press relations in France, Belgium, Luxembourg, and Southwestern Germany
  • Organization of press trips and press events
  • Guidance on media planning in France, Belgium, Luxembourg
  • Organization of contests

Topics:

  • Nature and hiking
  • Wellness and indulgence
  • Fine dining and haute cuisine
  • Baiersbronn Classic (classic car rally)